Author: Jonathan Vlock

13 Feb
Marketing Needs to Stop Focusing on BS

Posted at 12:19h in What We Know by Jonathan Vlock

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While new tracking and reporting technologies have given marketing organizations an incredible opportunity to access and monitor online customer activity, many marketers have yet to grasp what this information means and how to use it properly....

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14 Nov
Cooking Up Some Delicious Marketing Content

Posted at 15:20h in What We Know by Jonathan Vlock

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Creating good content is like cooking a great Thanksgiving meal. For example, to cook a great meal, and likewise to create great marketing content, you need to consider preferences, serving size, and timing, among other things....

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